41% of US advertisers expecting budget cuts due to tariffs plan to cut from social media, while 24% plan cuts to linear TV and gaming, MarTech reports, citing a recent survey from the Interactive Advertising Bureau.
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The MINT Issue 23- April 17th 2025
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41% of US advertisers expecting budget cuts due to tariffs plan to cut from social media, while 24% plan cuts to linear TV and gaming, MarTech reports, citing a recent survey from the Interactive Advertising Bureau.